The growth in rich media content has created a market need to go beyond traditional metadata approaches and unlock the rich information contained in audio and video in order to index, search, and access this content. Nexidia's phonetic audio-search is designed to enable organizations to address this need and deliver products to their customers.
Nexidia also announced that former Good Technology and Yahoo! Executive, Drew Lanham, has joined the Nexidia Executive team as SVP, Media to lead and manage Nexidia's media business unit. Lanham most recently held the position of VP, Business Development at Good Technology, Inc where he was responsible for forming and managing global partnerships with wireless carriers, handheld manufacturers, and Independent Software Vendors (ISVs).