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Produced in conjunction with KMWorld Magazine and Information Today, the KMWorld Best Practices White Paper Series leverages your editorial message:
• POSITIONING: KMWorld White Papers' content-rich journal format offers a unique marketing opportunity to position your company as a thought-leader in the market.
• EDITORIAL OBJECTIVITY: Editorial guidelines ensure high-value educational content. KMWorld White Papers are marketing communications tools, offering a new venue for your marketing team and budget.
• REACH: Each White Paper is targeted for mass distribution through trade events, as well as distribution with industry-leading publications. The entire White Paper and individual articles are available on the Web, in downloadable PDF format, for mass distribution in end-user organizations.
• LONG SHELF LIFE: KMWorld White Papers are focused guides that readers keep and refer to for months to come.
MISSION: To provide a publishing forum for the leading vendors and consultants to educate and stimulate to action corporate decision-makers on the latest strategic issues and solutions in KM technologies and markets.
EDITORIAL CONTENT:
• Introduction: Andy Moore, publisher of KMWorld and former editor-in-chief of Imaging and Document Management Magazine, provides the overture state-of-the industry article. Andy will conduct interviews with premium sponsoring participants and incorporate their views in the opening editorial.
• Sponsored content: Sponsors, following editorial guidelines, will provide feature article-style essays designed to enlighten readers about technology-oriented and business-oriented issues, developments, trends and challenges. They may include a user reference or case study to describe a particular implementation of their product and the problems that it solved.
• Who's Who: Each sponsor may provide a CEO profile and headshot, to be showcased as a sidebar to their feature article.
DISTRIBUTION:
55,000 - Binds center into KMWorld magazine
10,000 - Distribution at major industry events
10,000 - Sponsor/promotional distribution (500 copies per sponsored page to participants)
75,000 - Total pressrun
At KMWorld.com with full text search, hyperlinking to sponsor home page
FORMAT:
Standard magazine size (8 X 10-1/2), stand-alone publication
SPONSORSHIP RATES:
(includes "Who's Who" CEO profile and headshot, company contact information, optional images)
| 1 Page |
(850 words) |
$ |
7,000 |
(net)
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| 2 Pages |
(2,000 words) |
|
13,000 |
|
| 3 Pages |
(3,150 words) |
|
18,000 |
|
| 4 Pages |
(4,300 words) |
|
22,000 |
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PREMIUM SPONSORSHIPS:
• Platinum Sponsor: add $2,000
Opening article (minimum 2 pages) following intro, logo on front cover, interview with Andy Moore for coverage in overture article, 1,000 custom reprints of your article.
• Gold Sponsors: add $1,500
Minimum 2 pages, logo on front cover, interview with Andy Moore for coverage in overture article, 500 custom reprints of your article.
KMWorld PROVIDES:
Copy editing, layout and design
Posting on the KMWorld website with hyperlinks to sponsor's home page
PDF of individual article to each sponsor for website posting
500 copies of the White Paper per sponsored page to participants
Direct download leads
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